Sarah Goforth

In her role as Executive Director of the Office of Entrepreneurship and Innovation, Sarah Goforth trains student-entrepreneurs and oversees a team responsible the development and execution of innovation and entrepreneurship programs for students, faculty, and alumni of the University of Arkansas, including the McMillon Innovation Studio and Brewer Family Entrepreneurship Hub. She serves as an instructor for the university’s graduate-level New Venture Development course sequence and NSF i-Corps site, as well as for the statewide Delta I-Fund innovation program. She serves as a liaison between the university and partner organizations across the state, leading a monthly gathering of Entrepreneurship Support Organizations across Arkansas.

Previously, Sarah was Chief Communications Officer for the Smithsonian’s National Museum of Natural History, where she served on the executive leadership team and oversaw the museum’s marketing, digital media, and public relations teams. She has also held senior roles at the Discovery Channel and the Howard Hughes Medical Institute, where she was part of a core team that established a new science documentary startup, Tangled Bank Studios. She led the audience and digital strategies for its first three films, including the Emmy Award-winning PBS series Your Inner Fish.

Goforth holds a B.A. in biology from Hendrix College and an M.A. in science journalism from the University of Wisconsin-Madison. Her research has been published in The Journal of Neuroscience, and her science writing has been published in The Scientist, Popular Science, Science,, Smithsonian magazine, Madison magazine, and The Dallas Morning News. Between 2001-2009, she owned and operated an independent science communications consultancy.


The Brewer Family Entrepreneurship Hub serves as an interdisciplinary collaboration venue, co-working space, and training center for new and early stage entrepreneurs in Northwest Arkansas.

It is located at 123 W. Mountain St. on the historic Fayetteville Square.

Brewer Hub Home